Happy Halloween! Do you want my Kindle treat?

October 31, 2009 53 comments

halloween_skullHappy Halloween from eReadNow.com!

In the "spirit" of the season, I have decided to give away a nice Kindle "treat" to one lucky reader. My treat is a brand new OCTO Faux Leather Slip Cover in Dark Brown for an Amazon Kindle 2 eBook Reader. It's scary to think how popular this cover was to the point that it is now unavailable on Amazon and may never been seen again.

The brave soul who will win this Treat must simply add a comment below letting me know what is their favorite scary novel.

Details: We will randomly choose a winner and will contact them via email for their mailing address. The contest will run till midnight of November 2nd (EST) at which point the comments section will close. This contest is open to anyone in the world (now that the Kindle 2 is sold Internationally). Winner will need to supply me with a mailing address for shipping...nothing else required.

Good Luck for those brave enough to enter. Boohaahaa!

added 11/3/09

The Winner is...

Kindle for PC & Windows 7 get all touchy feely!

October 28, 2009 No comments yet

The Kindle for PC software that will be released sometime in November has some really nice integration features with Microsoft's new Windows 7 operating system. Check out the video below to see the upcoming Kindle for PC software and its touchscreen navigation. Now you can flip a page in a similar fashion as you would a dead tree book.


Kindle for PC Demo on Windows 7

The little Nook that could…drive more traffic to B&N Stores

October 28, 2009 No comments yet

bn-storeThe one major difference between Barnes & Noble (B&N) and Amazon is that B&N has retail stores throughout the United States. While Amazon is one of the world’s largest (online only) ecommerce sites, it may actually be at a disadvantage when it comes to selling eBook readers.

Book buyers know what to expect when buying a dead tree book, but many are unfamiliar with these relatively new eBook Readers like the Kindle and Nook. It is no surprise that book lovers have been slow to adapt to using these electronic devices given the cost and lack of choices. Well that is quickly about to change.

Starting November 30th, B&N will be selling their Nook eBook Reader both online and in many of their retail stores. This is a huge advantage since existing customers will now be able to see and feel the Nook before actually having to purchase one. It also exposes existing store customers to the Nook reader who might not have considered buying one before.

If Barnes and Noble plays it smart, they can market these devices to drive more traffic to their stores in the following ways:

  • Live Demonstrations of the Nook at various store locations.
  • “Hands-On” Store Demo units for customers to try out the device and features before they buy.
  • Various Nook accessories for sale in the retail stores.
  • Exclusive books, periodicals & special sales page that is only available via the Nook using the Wi-Fi connection at B&N store locations.
  • Sponsor Nook owner “Meet & Greet” group meetings at store locations to share information, books and create a loyal following.

If B&N implements just a few of these suggestions, I believe they will generate more sales of the Nook eBook Reader while also generating more traffic to their stores. More traffic means more sales of additional products and services like in-store Starbucks coffee, dead tree books and magazines.

Kindle for PC – Amazon beta tests a new Kindle App for PC

October 22, 2009 No comments yet

kpcAmazon just posted up a new Press Release today of a free application called "Kindle for PC" and you do not have to own a kindle to use it! Kindle for PC is in beta development and will be released sometime next month. You can signup here to be alerted when it will be available.

Some of the features that will be included in the Kindle for PC application are:

  • Purchase, download, and read hundreds of thousands of books available in the Kindle Store
  • Access their entire library of previously purchased Kindle books stored on Amazon’s servers for free
  • Choose from over 10 different font sizes and adjust words per line
  • Add and automatically synchronize bookmarks and last page read
  • View notes and highlights marked on Kindle and Kindle DX
  • Zoom in and out of text with a pinch of the fingers (Windows 7 users only)
  • Turn pages with a finger swipe (available in a future release for Windows 7 users)

Barnes and Nobles has had a PC eBook Reader app for quite a while, even before they announced their new Nook ebook reader. So the war goes on...

Amazon now Only sells the International Kindle 2 and drops price to $259!

October 22, 2009 No comments yet

kindle300Well it didn't take long for Amazon to realize there is no need to produce two different flavors of the Kindle 2. As of this morning, you can only buy the International version of the Kindle 2. They have also dropped the price of the K2i to the latest domestic version price of $259!

Recent buyers of the International version of the Kindle 2 reported on the Amazon forum of an email they received stating...

Good news! Due to strong customer demand for our newest Kindle with U.S. and international wireless, we are consolidating our family of 6" Kindles. As part of this consolidation, we are lowering the price of the Kindle you just purchased from $279 down to $259. You don't need to do anything to get the lower price--we are automatically issuing you a $20 refund. This refund should be processed in the next few days and will appear as a credit on your next billing statement.

Seems like Amazon is making adjustments fast and furious since the competition in the eReader market is heating up! I think it was a smart move by Amazon to credit these buyers. I wonder what Sprint (the wireless provider of the domestic Kindle 2) is thinking?!


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